Persuasion automation solution for eCommerce merchants
Thursday, November 17, 2016
PlusMargin is a persuasion automation solution that helps e-commerce merchants increase their online sales and average order value. Combining consumer behavioral psychology with machine learning, our algorithm will base on user’s clickstream behaviour to determine the most optimal persuasive content to influence them to buy while they are still on the site. These can come in the form of on-site messages, microcopy, product labels and many others.